Buyer Persona

Tony Zambito

From the founder of the "buyer persona" concept, Tony Zambito, comes a podcast to help us understand tomorrow's future buyers. Through commentary and guest interviews, we will discuss the future of buying. At the same time, set the record straight on buyer personas. We will talk about what buyer personas truly are. Dispelling the many untruths. Join us for the authoritative voice on buyer personas and the future of buying.

Catégories: Business

Écoutez le dernier épisode:

The Great Buyer Resignation Buyers are walking with their feet. In this video, based on buyer interviews, I go through 9 reasons why buyers are resigning from the selling process.